+972-52-8710337 druttman@futureweb.ws

Using…or losing a good idea

To all you copywriters out there – this one’s for you! Dedication to your client and determination to finish the job is admirable. But you have to ask yourself how far you’re willing to compromise your professional integrity. Create a job progress...

Persistence pays…the sequel

Remember that I asked whether it’s worthwhile following the phrase ‘persistence pays’ with the regard to the French job for Claudine? Well, there’s a sequel. I sent the whole 32-page job off to Claudine thinking that I had finally finished...

Persistence pays…but is it worth it?

I wanted to share this little story with you all – perhaps there’s a message somewhere, or you can leave a comment. It concerns my efforts to penetrate the French market and assist people there with their English Communications (for websites, brochures...